LAUREL, Md. -- The Retail Bakers of America here is calling on supermarket bakery and deli executives to send in information about their most unusual, successful, and even wacky cross-merchandising ideas that have helped sell more products and create excitement in the store. Exceptional ideas will be featured at the trade group's annual convention in a special session called, "Crazy, Crackpot Cross-Merchandising." The convention, Marketplace '95, which runs concurrently with the trade ...

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