CULVER CITY, Calif. -- In a move to get more copies of movies into rental locations, Columbia TriStar Home Video here has launched a new program providing free copies of selected titles to retailers who meet certain purchase requirements. "This is an opportunity for supermarkets to increase their depth of copy and better satisfy the consumer," said Paul Culberg, executive vice president. By embracing both well-known hits and lower-profile titles, the program addresses both depth and breadth ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.