PITTSBURGH -- Increasingly, supermarkets are delving into online floral ordering and delivery services in response to more marketing overtures from providers and because the Internet has the potential to be a low-cost source of revenue for retailers. Giant Eagle recently became the latest retailer to put floral delivery just a few keystrokes away for customers. In conjunction with becoming an FTD-member florist, the Pittsburgh-based chain of 200-plus stores announced an online tie-in ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.