SHEBOYGAN, Wis. -- Sports-themed quarters at Piggly Wiggly here and at other major retailers across the country are inciting consumer excitement and spending. The promotion, which is also being held at Kroger, Stop & Shop and others, kicked off near the start of this year's football season. Piggly Wiggly, one of the banners of Fresh Brands here, has seen considerable success since the promotion's late-August launch. The quarters, which depict each member of the Green Bay Packers, have ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.