SCHENECTADY, N.Y. -- Retailers are spurring impulse purchases this spring with interactive displays of special, unadvertised promotions -- in the process appealing to consumers through a touch of nostalgia. In one recent example, Price Chopper Supermarkets, based here, has been running a two-week, in-store promotion called the Store Manager's Sale, which was designed to surprise shoppers with previously unannounced special discounts on select items each day. In-store circulars, starting on ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.