Refrigerated pasta broke the $200 million barrier in 2009, making the promising growth category eligible for this year's SymphonyIRI list. With $217 million in supermarket channel sales during the latest 52 weeks ending June 13, the refrigerated pasta and noodles category is still a relatively small one, but its 9% dollar sales growth on a 6.6% increase in volume during that time indicates that lots of shoppers are gravitating toward these premium pastas, despite firm to rising prices. It's ...
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