PLEASANTON, Calif. -- Safeway here is putting all its eggs and everything else in the store into one basket -- its "lifestyle" store format.
The company said it expects to have 25% of its store base, or 450 stores, operating with the lifestyle format by the end of the year, compared with 142 stores, or 8%, at the end of 2004.
Safeway's goal is for 86% of its stores to operate with the new format by 2008.
All new and remodeled Safeways are intended to be lifestyle stores -- a concept that ...
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