NORFOLK, Va. -- Farm Fresh here is using its floral program as a signature to herald its new generation of stores, giving the department a higher in-store profile and identity, backed up by a new wholesale operation that streamlines operations and introduces efficiencies to the department. The 45-unit chain recently opened its ninth remodeled unit, raising the number of stores containing floral departments to 36. The opening comes as the retailer is undergoing a three-year, $80 million ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.