Although new grooming products have been arriving on supermarket shelves faster than a 5 o'clock shadow, consumers remain receptive to the next big thing. Technological innovations to razors and related products seem so numerous these days they can be downright confusing. However, industry observers tell SN that the ongoing search for the perfect shave has kept shoppers attentive and spending. “The grooming category has become progressively more competitive, given all the new product ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.