Sell-through video kept up its explosive growth in supermarkets last year, keeping pace with -- and by some estimates exceeding -- other classes of trade. Sales volume of sell-through products in supermarkets rose 18% in 1996 to climb to $1 billion from $860 million in 1995, according to Supermarket News' sixth annual State of the Industry Report on Supermarket Video. With mass merchants, electronics superstores and video specialty stores also boosting their sell-through programs, market ...

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