EAST BRIDGEWATER, Mass. -- Shaw's Supermarkets here, a subsidiary of J. Sainsbury, London, said it has begun converting the 44 Star Market units it acquired in 1998 to the Shaw's banner. Shaw's said it completed the conversions of seven units north of Boston late last month and will continue converting the remaining 37 stores at a steady pace, according to Bernard Rogan, Shaw's spokesman. "We have been pretty energetic about the conversion. The stores will be altered in various degrees. ...

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