DAYTON, Ohio -- Consumers rated price and quality of merchandise as important factors in selecting a store and in purchasing their back-to-school supplies, according to a survey conducted by the School and Home Office Products Association here. tures and other purchasing behavior, are expected to be released this month. On a scale of 1 to 10, with 10 being very important and 1 meaning not at all important, the survey respondents rated "price" and "quality merchandise" an average of 8.4 ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.