The sheer number of over-the-counter allergy medications is leading more shoppers to the pharmacy counter for advice . "Maybe 60% to 70% of first-time OTC allergy-medication customers will ask the pharmacist for advice. With all the choices out there, they are bound to be a little confused," said Dave Meador, director of pharmacies at Dierbergs Markets, Chesterfield, Mo. At Bi-Lo Supermarket, DuBois, Pa., allergy medications are one of the most frequently sought items in the health care ...

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