SYRACUSE, N.Y. -- Green Hills shoppers who participated in a coupon application pilot spent more and shopped more often, preliminary results showed. Single-store Green Hills in September distributed to 550 prechosen loyalty card holders keychain-size, optical scanners that let them scan manufacturers' coupons for download into their loyalty card account via their home PC or at the store. Scanning coupons eliminates the need to clip and save coupons, and the scanned coupons are redeemable ...
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