CHICAGO -- A new study has revealed that slotting fees on the East Coast are significantly higher than in other regions. "A lot of our clients are amazed by the slotting allowance issue," said Brad Harber, director of client services at AIMS Sales & Marketing Services here. AIMS is a consulting firm for consumer packaged goods companies. Its clients include Frito-Lay, Heinz, Kraft, Nestle and Campbell. To help its clients plan their new-item marketing budgets, AIMS conducted a study of ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.