CHICAGO -- A new study has revealed that slotting fees on the East Coast are significantly higher than in other regions. "A lot of our clients are amazed by the slotting allowance issue," said Brad Harber, director of client services at AIMS Sales & Marketing Services here. AIMS is a consulting firm for consumer packaged goods companies. Its clients include Frito-Lay, Heinz, Kraft, Nestle and Campbell. To help its clients plan their new-item marketing budgets, AIMS conducted a study of ...
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