16) Jeff Noddle Chairman, president and CEO, Supervalu WHY: Head of a big wholesaler/retailer with strong growth in both segments. WHAT'S NEXT: Supervalu buys Dominick's? The best business decision Jeff Noddle may have ever made was, in the immortal words of Kenny Rogers, knowing when to fold 'em. That's what Mike Wright, Noddle's predecessor as chairman and chief executive officer of Supervalu, Minneapolis, told SN. Wright was remembering the company's negotiations in early 2001 with ...

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