HOUSTON -- When it comes to working salty snacks, promotions make the difference. But in a field crowded with competition, being different is what makes snack promotions work at Randalls Food Markets. The chain has honed its own two-pronged strategy for standing out -- one that departs from more typical cycles of deep discounting. First, Randalls makes sure to run on a calendar that doesn't mirror its competitors' schedules; and second, it makes the unusual commitment of featuring an item ...
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