Yesterday's winner on the field translated into big sales of licensed and related Super Bowl merchandise, as supermarkets doing business within the winner's field experienced. In a "USA Today" report, the NFL projected sales of Baltimore Ravens merchandise up 30% to 35% over last season, and New York Giants memorabilia sales was projected ahead by 20% to 25%. The league expected $100 million in Super Bowl XXXV logo merchandise sales. According to the report, the Green Bay Packers-New ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.