KANSAS CITY, Mo. -- A study by the National Cattlemen's Beef Association, released during the annual Meat Marketing Conference here, finds that a potentially lucrative market exists for the underutilized chuck and round cuts of beef, particularly in the form of value-added products. he goal was to develop new convenience-driven methods of processing that would make the cuts more consumer-friendly, according to researchers. More than 50 representatives from all levels of the category ...

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