COLUMBUS, Ohio -- Supermarket floral operators may not have much time to track trends, but they need to know what's hot -- and sunflowers are definitely hot now. That is according to Matt Wood, a floral consultant and educator, who spoke at the Super Floral Show and Floral Marketing Association convention here last month. "The sunflower was a fad three years ago. I don't think it's a fad anymore," he said. "It's a trend. It's hung on, and it seems like it's going to hang on for a while." ...
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