BELLEVUE, Wash. -- A new study by Hartman & New Hope here found that 80% of consumers interested in buying organic products would prefer to buy them in mainstream supermarkets. This is a great barrier to increasing sales, says the 100-page report, called "The Evolving Organic Marketplace," since few organic products are currently offered in the mainstream venue. The study will be officially released next week. Ten percent of the U.S. population is identified as core consumers of ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.