STOCKHOLM, Sweden -- Supermarkets aren't one of the first things that come to mind when one thinks of Sweden. That Scandinavian country, a tourist draw, is certainly known for its rich scenery and cultural traditions and a wilderness said by some to be the best preserved in Europe. But even though U.S. supermarket executives rarely cite lessons from Swedish food retailing, they could learn a few things about niche marketing from their counterparts in that country. In a nation of 8.8 ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.