LIVONIA, Mich. -- Valassis Communications, a leading producer of freestanding inserts and numerous other promotional vehicles here, has launched a specialized FSI program that provides new access to Wal-Mart Supercenter stores. developed at the request of customers interested in targeting Wal-Mart grocery shoppers," said Alan Schultz, Valassis executive vice president of sales and marketing. "It provides manufacturers flexible targeting at an affordable price." The Insert program is ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.