Studios Give Videos Color Ad Treatment udios launched a 16-week test here on Oct. 4 of a color newspaper insert to promote rental and sell-through releases. "Video This Week" is being published by Buena Vista Home Entertainment, Burbank, Calif.; Columbia TriStar Home Video, Culver City, Calif.; New Line Home Video, Los Angeles; Twentieth Century Fox Home Entertainment, Beverly Hills, Calif.; Universal Studios Home Video, Universal City, Calif.; and Warner Home Video, Burbank. The ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.