Supermarket video is a really big show. Indeed, it is even bigger than nearly everyone in the industry thought it would be a year ago. In this third-annual State of the Industry Report on Supermarket Video, SN found that total supermarket video revenues for 1993 topped $2 billion for the first time, greatly exceeding the $1.8 billion SN projected in last year's report. Because supermarkets have become a prominent part of the video business, video is playing a starring role in building ...
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