For supermarket video Easter is the first major sales season of the year. It outperforms January's Black History/Awareness slate and the faltering tradition of new-year fitness sell-through. It vaults past the restrictively targeted Valentine's market. And it combines merchandising opportunities for both holiday-themed product (religious titles and animated Easter stories for children) and high-profile sell-through releases. "Easter is the second highest home video period of the year," ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.