What will the future look like, when will it arrive and how long will it stick around? These aren't just philosophical questions for executives who live in the worlds of B-to-B and B-to-C communications. These are critical issues that need to be discussed before the industry can reach consensus and move forward. That was made clear last week at the Summit on e-commerce jointly sponsored by SN and sister publication Executive Technology, both owned by Fairchild Publications. Retailers, ...

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