BENTONVILLE, Ark. — As part of a bid to reach new moms, Wal-Mart Stores here hosted All Things Baby events at select locations last week. The retailer distributed complimentary baby guides along with samples of products from sponsors including Similac, PediaSure and Huggies. “There used to be more events like these in the food industry, but as everyone got more worried about keeping prices low, they fell by the boards,” said Frank Dell, president and chief executive officer, Dellmart & ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.