ROCHESTER, N.Y. -- Wegmans Food Markets last week announced the rollout of its own private-label, irradiated, fresh ground beef. It's the first supermarket chain in the United States to introduce this product under its own label, Wegmans said in a statement. The launch, timed for the beginning of grilling season, came just a year after the chain began offering Fairview Farms brand, irradiated frozen ground beef patties. The private-label, fresh product's debut is directly related to ...
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