ROCHESTER, N.Y. -- Wegmans Food Markets here is fighting back against pet superstores with a test 1,700-square-foot pet shop that sells pet shop-exclusive food and supplies. Operating under the W Pet Shop banner, the first department opened at Wegmans Eastway Plaza store here in late September. The unit adjoins the Wegmans supermarket, occupying space at the front of the store where Wegmans formerly operated a Pirates Cove in-store day care center. W Pet Shop has entrances from the parking ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.