CONCORD, Mass. -- Welch's frozen juice category management program has achieved a total of $2.7 million in incremental profit. As reported, the one-year-old program has been installed in American Stores Co., Salt Lake City; Tops Friendly Markets, Buffalo, N.Y.; the Atlanta and Indianapolis Kroger Marketing Areas; and Ralphs Grocery Co., Compton, Calif. Welch's is looking to expand the program to 15 to 20 additional chains this year. Called Harvest, the program involves three stages: ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.