For an increasing number of retailers, price optimization software is viewed as a competitive tool. For Penn Traffic, it may be a matter of survival. In April, the Syracuse, N.Y.-based company emerged from Chapter 11, one year after it signed a price optimization contract with Demandtec, San Carlos, Calif. Its newfound financial stability is owed, in part, to its price optimization strategy, according to Don Dikeman, director of retail pricing, Penn Traffic. "In order to become a long-term ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.