Think along with me. Think about the similarities between coupon clearing, scan-downs and frequent-shopper instant discounts. Question: How will they all function in the near future? Let's start with coupons, and electronic coupon clearing. Coupons ae scanned and validated at store level, and the scan systems keep track of each coupon. Information used for payment (scan data on the number of coupons redeemed) is electronically transmitted to manufacturers (sometimes via a third party), and ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.