BOULDER, Colo. -- Wild Oats Markets here is in the midst of completely revamping its entire line of private-label products, which includes about six labels of Wild Oats and three or four of Henry's Marketplace, Wild Oats' farmers' market division in Southern California and Texas, where the banner is Sun Harvest Market. The goal is for a consistent label, a new design. "We will have an organic tier and a more value-oriented tier which is all-natural. It won't be the cheapest thing in the ...

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