Consumers can’t get enough of cookies. “I mean the whole bakery overall really had a strong year in 2013 compared to ’12 but cookies were one of the standouts,” said Jonna Parker, in-store bakery specialist, Nielsen Perishables Group. Cookie dollar sales climbed 6.3% — the largest increase of any dessert category — and volume sales rose 5.3% in the 52 weeks ending Dec. 28, 2013, according to Nielsen. Successful retail cookie programs develop interesting, ...
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