BATTLE CREEK, Mich. — Kellogg Co. will adjust what and how it markets to children and add front-of-pack nutrition labeling to its cereal boxes, it announced here yesterday. Products that are marketed to kids under 12 and that don’t meet Kellogg’s new nutrient criteria will either be reformulated to meet the standard or they’ll no longer be marketed to children under 12 by the end of 2008. The criteria sets an upper threshold per serving of 200 calories, 2 grams of saturated fat, labeled zero ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.