Although gluten-free food shoppers crave the convenience of mainstream markets, most depend on multiple channels each month to find what they need, according to a recent survey of primary purchasers of gluten-free food for their households. Assuming they could find the same items in all destinations, 71% would prefer to shop at the grocery store, 9% at independent natural food stores, 8% at Target or Wal-Mart, 7% at a natural food store chain, 5% at club stores and 0.1% at drug stores. ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.