SCARBOROUGH, Maine — Hannaford Bros. shoppers are reaching for the stars. Items earning the symbols as part of the retailer's Guiding Stars nutrition rating system are shooting off shelves up to four times faster than their star-free counterparts, when their movement is compared to that of the year prior to the program's launch. Hannaford arrived at Guiding Stars' first-year results by comparing sales data from the first 12 months of its program to the same time period one year before its ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.