Theater boxes of candy are occupying a sweet spot on supermarket shelves. At a time when small indulgences reign supreme, consumers are making pre-movie pit stops there for candy priced 75% below what they might pay at the cinema. Movie boxes are also starring in a stand-out role, as their value appeals to consumers making weekly shopping trips. Priced comparably to king-size candy bars, these boxes boast more candy than most single-packs. “If you look at the non-chocolate sector of candy ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.