For years, natural food retailers have touted the health and societal benefits of various foods at consumer events held in their stores. The gatherings used to attract only the most serious health nuts, but today informational sessions are demystifying these products for more mainstream audiences. “Back then, only the true nutrition gurus attended these” functions, said Patti Milligan, director of nutrition and public relations at Phoenix-based Sprouts Farmers Markets, and a registered ...

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