CHICAGO — The overall goal of supermarket retailers looking to help their health-minded shoppers should be to close the gap between good intentions and real effort. Cary Silvers, director of consumer advertising and research for Rodale, the Emmaus, Pa.-based health information provider, referenced several studies to demonstrate ways the food industry can be the bridge that helps consumers cross over to better eating and more healthful lifestyles. “We are a big country, and I just don't ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.