THE DIETARY SUPPLEMENTS CATEGORY should be feeling pretty fit these days. With the recession emphasizing self-care as a money-saving strategy, consumers have been stocking up on letter vitamins, liquid supplements and condition-specific formulas as a way of lowering their own health care expenditures. “Everyone is very solid on their daily multiples,” said Joann Baker, Natural Living director for Sunflower Farmers Market, Boulder, Colo. “Then, there are herbal formulas, like echenacea and ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.