NEW YORK — Consumers are increasingly turning to online tools to compare prices on grocery items, according to Deloitte’s 2010 Consumer Food Safety Survey. The survey found that 33% of respondents subscribed to receive emails, recipes and/or coupons directly from food manufacturers and companies, a 6% increase from Deloitte’s 2008 Consumer Food Safety Survey. Twenty-three percent of respondents said they visited a food company's website to find product information and 23% also made a food ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.