SALISBURY, N.C. — Food Lion has created an online Thanksgiving game to encourage interaction with its private-label products. Accessed at foodlion.com, the “Cranberry Cannon Game” involves shooting Food Lion-brand cranberry sauce at flying turkeys. Players collect points based on the number of turkeys they hit. Once they complete the game, players are offered coupons for $1 off Food Lion frozen vegetables, $1 off a 12-pack of Canada Dry or 7-Up soft drinks; and $1 off on Mr. and Mrs. T’s ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.