SALISBURY, N.C. — Food Lion on Wednesday debuted a new advertising campaign highlighting its recent price-lowering efforts and featuring testimonials from its president, Cathy Green. In a new television commercial for Food Lion’s “Low Price Heritage” campaign, Green says pricing “is a passion with us, not a passing fad.” The launch of the spots is aimed at complementing Food Lion’s “New, Lower Prices” program, which trimmed thousands of everyday prices earlier this year. “Food Lion has a ...
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