CINCINNATI — Beginning today, Kroger shoppers can visit www.shortcuts.com, load online coupons to their Kroger loyalty card, and paperlessly redeem them at the checkout. Kroger is the first retailer to link its loyalty cards to AOL’s new Shortcuts electronic coupon service. “We’re always looking for new and innovative ways to build customer loyalty and saw the Shortcuts program as another way of helping us to do so,” said Ken Fenyo, vice president of corporate loyalty for The Kroger Co., in ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.