BENTONVILLE, Ark. — Wal-Mart is planning to serve up 1 million free ice cream sundaes in more than 2,500 supercenters across the country this Sunday. The event, which will run from 11 a.m. to 4 p.m., will kick off the retailer’s summer-long savings on ice cream and sundae toppings, according to Pam Kohn, Wal-Mart’s senior vice president and general merchandise manager for grocery. Read More of Today's Headlines

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.