AUSTIN, Texas – Whole Foods Market today devoted its home page to April Fools gags — seriously. Here are some highlights at • "Insects Raised with Compassion. Our true partnerships with farmers and ranchers allow us to offer the highest quality, tiniest meat on the planet." • "Love Stinky Cheese? This spring, we’re releasing a trio of artisan cheese lip balms so you can enjoy the aroma of a perfectly aged Camembert, Roquefort or Vieux-Boulogne while keeping ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.