DAYTON, Ohio — Dorothy Lane Market is offering a $100 incentive for shoppers to purchase local products this summer.
Each time shoppers buy a local item with their loyalty card, they will be automatically entered to win a monthly $100 Dorothy Lane gift card.
Local products are identified with green “local” shelf tags.
Local Food Challenge at Dorothy Lane
The promotion follows a similar one that ran last summer, although the rules and prize have changed. For the month of June 2011, all those who purchased any five local items from throughout the store and turned in their receipt or shared photos on the Dorothy Lane Facebook page were entered for a chance to win a $50 gift card.
In related news, Dorothy Lane runs a local food club, selling pre-filled boxes of local fruits, vegetables and other items in July and August.