Consumers wondering if Walmart really has the lowest prices now have a new tool at their disposal. It’s called Savings Catcher, a new digital service that compares the purchase price with advertised prices at competitors. If a lower price is found, the buyer can get the difference on a Walmart gift card. Savings Catcher reinforces Walmart’s EDLP strategy in a new and innovative way, said Don Stuart, managing partner at Cadent Consulting Group, Wilton, Conn. “It builds ...

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